Privacy Policy

This Privacy Policy describes how Midcon Exteriors ("we," "us," or "our") collects, uses, and protects your information when you visit our website, www.midconexteriors.com (the "Website"). We are committed to safeguarding your privacy and ensuring transparency in how your data is handled.

Last Updated: March 23, 2026

INFORMATION WE COLLECT

We collect two categories of information through our Website:

Personally Identifiable Information (PII) is non-public information that can be used to identify you personally. This may include your name, email address, phone number, street address, and any other details you voluntarily provide through our contact forms, scheduling tools, or financing applications.

Non-Personal Information (NPI) is data that cannot be used to identify you individually. This includes browser type, operating system, device information, referring URLs, pages visited, time spent on pages, and other anonymous usage data collected automatically when you access our Website.

We collect PII only when you voluntarily submit it, such as when you fill out a contact form, request a quote, schedule an inspection, apply for financing, or otherwise communicate with us through the Website.

THIRD-PARTY SERVICES & TECHNOLOGIES

Our Website integrates with the following third-party services to provide functionality, measure performance, and improve your experience:

Google Analytics 4 (Tag: G-2R6VLVX0KC) — We use Google Analytics 4 to collect anonymized data about how visitors interact with our Website, including pages viewed, session duration, traffic sources, and device information. Google Analytics uses cookies and similar technologies. You can learn more about Google's data practices at Google's Privacy Policy.

Google Ads (Tag: AW-10878974209) — We use Google Ads conversion tracking to measure the effectiveness of our advertising campaigns. This may involve the use of cookies and conversion pixels to track actions taken on our Website after clicking on an ad.

Vercel Analytics — Our Website is hosted on Vercel, and we use Vercel Analytics to monitor website performance metrics such as page load times and Web Vitals. Vercel Analytics collects anonymized performance data and does not use cookies for tracking.

LeadConnector / GoHighLevel — Our contact forms and scheduling tools are powered by LeadConnector (a GoHighLevel product), with scripts loaded from link.msgsndr.com. When you submit a form or schedule an appointment, your PII (name, email, phone number) is transmitted to and stored by GoHighLevel for the purpose of fulfilling your request and enabling follow-up communication.

ReputationHub — We display verified customer reviews on our Website using a widget provided by ReputationHub, loaded from reputationhub.site. This widget may set its own cookies and collect anonymous usage data.

Owens Corning — Our Website displays Owens Corning contractor verification badges and widgets to confirm our status as a certified contractor. These widgets may load external scripts from Owens Corning's servers.

Enhancify — We integrate an Enhancify financing widget that allows visitors to explore financing options for roofing and exterior projects. This widget is loaded from Enhancify's servers and is subject to Enhancify's own privacy policy.

Google Maps — We embed a Google Maps iframe on our Website to display our business location. Google Maps may collect data in accordance with Google's Privacy Policy.

COOKIES & TRACKING TECHNOLOGIES

Our Website uses cookies and similar tracking technologies to enhance your browsing experience and gather usage data. The types of cookies we use include:

First-Party Cookies — These are set by our Website and are necessary for basic functionality, such as remembering your preferences during a browsing session.

Analytics Cookies — Set by Google Analytics 4 and other analytics tools to collect anonymized information about how visitors use our Website. These cookies help us understand traffic patterns and improve site performance.

Conversion Pixels & Tags — Google Ads conversion tracking pixels are used to measure ad performance and attribute conversions. These pixels may collect data such as your IP address, browser type, and the pages you visited.

Most web browsers allow you to manage cookie preferences through browser settings. You can choose to block or delete cookies; however, doing so may affect the functionality of certain features on our Website.

HOW INFORMATION IS USED

We use the information we collect for the following purposes:

• To respond to your inquiries, schedule appointments, and provide requested services
• To send follow-up communications related to your service request
• To measure and improve the performance of our Website and marketing campaigns
• To analyze website traffic and usage patterns to enhance user experience
• To display relevant advertising through remarketing and conversion tracking
• To comply with legal obligations and protect our rights

DATA SHARING

We do not sell, rent, or trade your Personally Identifiable Information to third parties for marketing purposes. We may share your information in the following limited circumstances:

• Service Providers: We share data with third-party platforms (such as GoHighLevel, Google, Vercel, and Enhancify) solely for the purpose of providing and improving our services.
• Legal Requirements: We may disclose your information when required by law, court order, or governmental authority.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

DATA RETENTION

We retain your PII only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy any legal, accounting, or reporting requirements. Contact form submissions and scheduling data are stored in our GoHighLevel CRM system and retained for the duration of our business relationship or as required by applicable law. Analytics data collected through Google Analytics and Vercel is retained in accordance with those platforms' respective retention policies.

YOUR RIGHTS

You have the following rights regarding your personal information:

• Access & Deletion: You may request a copy of the personal information we hold about you, or request that we delete it. To make a request, contact us using the information provided at the bottom of this page.
• Opt Out of Marketing Communications: You may opt out of receiving marketing emails or text messages at any time by following the unsubscribe instructions included in those communications or by contacting us directly.
• Cookie Preferences: You may adjust your browser's cookie settings to block or delete cookies at any time.

CHILDREN'S PRIVACY

Our Website is not directed to individuals under the age of 18. We comply with the Children's Online Privacy Protection Act (COPPA) and do not knowingly collect Personally Identifiable Information from children under the age of 18. If we become aware that we have inadvertently collected PII from a child under 18, we will take steps to delete that information promptly. If you believe a child has provided us with personal information, please contact us so we can take appropriate action.

EMAIL POLICY

We comply with the federal CAN-SPAM Act. By providing your email address, you consent to receiving service-related communications from us. You may opt out of promotional email communications at any time by clicking the unsubscribe link in any email we send or by contacting us directly. We will not sell, rent, or trade your email address to unaffiliated third parties without your permission. Even after opting out of marketing emails, you may still receive transactional or service-related communications.

SECURITY

We take reasonable measures to protect your personal information from unauthorized access, use, alteration, and disclosure. Our Website uses SSL/TLS encryption to secure data transmitted between your browser and our servers. While we strive to use commercially acceptable means to protect your PII, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

CALIFORNIA RESIDENTS (CCPA)

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA). These rights include:

• The right to know what personal information we collect, use, and disclose about you
• The right to request deletion of your personal information
• The right to opt out of the sale of your personal information (note: we do not sell personal information)
• The right to non-discrimination for exercising your privacy rights

To exercise any of these rights, please contact us using the information provided below. We will respond to verified requests within the timeframe required by applicable law.

CHANGES TO THIS POLICY

We reserve the right to update or modify this Privacy Policy at any time. When we make changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of the Website after any changes constitutes your acceptance of the updated policy.

CONTACT INFORMATION

If you have any questions about this Privacy Policy or wish to exercise your rights regarding your personal information, please contact us:

Midcon Exteriors
125 Presidential Dr Suite B
Lowell, AR 72745
Phone: (479) 308-5763